This is a sales collateral piece, featuring the company’s new TidalFit exercise pool. Using underwater videography and some very patient models, we created a unique piece which is used both online and as a handout DVD. We also provided still photography on this project. One of the things we like about this piece is that it was shot in a working showroom… but you’d never know it by looking at it. Careful attention to lighting, and some rented trees did the trick.